Zhora Hovhannisyan
Yerevan
Summary
Design evangelist who creates experiences that bridge business and design delivering positive impact & business growth.
Overview
11
11
years of professional experience
1
1
Certification
Work History
Senior UX Designer
Adobe
04.2021 - Current
- Partnering with the product, engineering, and data teams to deliver targeted, user-centered, on-brand experimentation on the commerce flows. Ensuring test experiences are fully aligned with Adobe Design guidelines, user research, and the holistic user journey.
- Bringing clarity, consistency, and quality to the way we design for our users across commerce experiences. Solving business and consumer needs with a nuanced understanding of personas, user flows, entry points, and end-to-end journeys.
- Synthesizing findings into insights that inform and inspire design, using mixed methods of qualitative & quantitative UX research and customer journey mapping.
- Developing and refining hypotheses and contributing to constant improvement through high-impact design frameworks and reusable artifacts that help increase efficiency, agility and velocity.
- Bringing designs to life and implementing test experience designs from concept to high-fidelity interactive prototypes. Visually showing how multiple iterations sequentially build on test findings to tell user’s story.
Senior User Experience Designer
SoloLearn
10.2020 - 01.2021
- Championed a user-centered design approach, leading to higher customer satisfaction scores.
- Implemented responsive web design principles to optimize user experiences on various devices and screen sizes.
- Worked closely with developers during implementation phases to ensure accurate translation of designs into functional products.
UX/Product Designer
SmartClick
06.2019 - 07.2020
- Assisted in the development of company branding guidelines, ensuring consistency across all marketing materials and products.
- Brainstormed with peers and other members of design team to determine enhancements and product features.
- Enhanced user experience by incorporating intuitive navigation patterns and clear visual hierarchies in designs.
- Converted project specifications into drawings and other materials that would be used to create product.
- Documented each step in product's design process for use in manuals.
Senior UX Designer
Brand ON Agency
01.2016 - 05.2019
- Evaluated existing user interfaces for improvement opportunities, leading to significant enhancements in overall user satisfaction.
- Streamlined workflows for design projects, optimizing collaboration between team members and reducing project timelines.
- Conducted regular usability testing sessions, gathering valuable feedback from users to inform iterative improvements on designs.
- Contributed significantly to the successful launch of multiple high-profile projects by delivering exceptional UX design work under tight deadlines.
UX Designer
Hi-Tech Gateway
12.2015 - 10.2016
- Participated in design review meetings to brainstorm new UX developments through collaborative thinking.
- Presented design concepts to executive leadership, effectively communicating rationale behind decisions and advocating for user-centric approaches.
- Consistently received positive feedback from end-users, validating the effectiveness of design solutions in meeting user needs and enhancing overall satisfaction.
- Created detailed wireframes and prototypes to guide development team in building high-quality applications.
Graphic Web Designer
ArPR Holding
01.2013 - 01.2015
- Enhanced user experience by designing visually appealing and intuitive web interfaces.
- Developed custom graphics for websites, ensuring consistent branding and visual identity across all platforms.
- Implemented responsive design techniques to ensure optimal viewing on multiple devices and screen sizes.
- Designed interactive multimedia presentations to effectively communicate complex concepts during client meetings.
Education
Bachelor of Arts - Computer Graphics
Yerevan State Academy of Fine Arts
Yerevan, Armenia06.2018
Skills
- Data-driven Design
- Persona Development
- UX architecture
- Design thinking
- User Data Collection
- Product Validation
- Team Collaboration
- Google Analytics understanding
- Task Prioritization
- Product usability assessment
- Use Case Study Generation
- User Research
Certification
- UX Management, NN/G
Languages
Armenian
Native language
English
Advanced
C1
Russian
Upper intermediate
B2
Timeline
Senior UX Designer
Adobe
04.2021 - Current
Senior User Experience Designer
SoloLearn
10.2020 - 01.2021
UX/Product Designer
SmartClick
06.2019 - 07.2020
Senior UX Designer
Brand ON Agency
01.2016 - 05.2019
UX Designer
Hi-Tech Gateway
12.2015 - 10.2016
Graphic Web Designer
ArPR Holding
01.2013 - 01.2015
Bachelor of Arts - Computer Graphics
Yerevan State Academy of Fine Arts
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