Petros Petoyan
Head Of Sales & Business Development
Yerevan
Summary
Since 2019, involvement in the Web 3 and cryptocurrency sectors has been extensive. Roles have varied from business development to operational planning, with a current transition into product management. Working on diverse projects has offered unique challenges and learning experiences. Multilingual abilities have facilitated gaining insights from various global sources, enriching skills across different products and platforms.
Overview
4
4
years of professional experience
8
8
years of post-secondary education
4
4
Languages
Work History
Partnersip Manager
FinchGuard
09.2023 - 02.2024
- Conducted comprehensive market research to inform and develop a robust go-to-market strategy.
- Designed and implemented direct sales and reselling agreements, tailoring offers to meet market needs.
- Actively engaged with customers to gather feedback, using insights to drive continuous product improvements and adapt strategies.
Head of Business Development
Fastex
03.2022 - 09.2023
- I created the pipelines and processes from the ground up, establishing the foundation for the Business Department of the ecosystem.
- Directed a high-performing team of 4 people for private sales, culminating in a $23.2 million sell-out in 4 months.
- Innovated B2B offerings, including white-label solutions and Market Making.
- The quarterly KPI was 60K USD per person, and we managed to fulfill the KPI for 6 quarters with the average deal size 40K USD.
- Successfully onboarded 4000+ validators before mainnet launch
- Saved over $100,000 in listing fees through effective negotiations
- Boosted the 5-man Business Development department's performance through the strategic development and implementation of Key Performance Indicators (KPIs)
- Secured key partnerships with KYC, KYT, and AML companies through adept negotiations, enhancing our CEX capabilities
- Boosted exchange growth and visibility by forging strategic partnerships with key industry KOLs, enhancing user acquisition and engagement.
- Boosted industrial knowledge and operational efficiency across 4 departments-Business Development, Account Management, Project Management, and Customer Support-by successfully onboarding and providing targeted training initiatives to over 30 people
- Achieved strategic partnerships with leading web3 dApps, DeFis, and Venture Capitals, accelerating blockchain adoption
- Streamlined the token's listing process across multiple platforms, including Coingecko and Coinmarketcap
Business Development Executive
SoftConstruct
03.2022 - 09.2023
- Successfully bridged iGaming and web3 sectors by leveraging product use cases. Established new relationships and drove growth for the company.
- Developed new proposals, contracts, and procedures to draw in more clients and streamline work operations
- Contributed to industry events and trade shows to showcase products and gather industry intelligence
General Manager
GOLD BRIDGE LLC
03.2021 - 02.2022
- Strategically expanded regional footprint through successful negotiations with both private and governmental entities
- Managed logistics and procurement for mining farm acquisitions, ensuring optimal terms and conditions
- Achieved and optimized a symbiotic relationship between solar energy stations and mining farms, resulting in a 30% reduction in electricity costs compared to the country's average.
Day Trader and Consultant
Self-employed
02.2020 - 03.2021
- Discussed trading strategies with portfolio managers to highlight current market sentiment, price points of resistance and support and liquidity characteristics of positions
- Assessed hourly market conditions to look for hedge and arbitrage opportunities
- Monitored market trends and developed strategies to capitalize on potential opportunities
Education
MBA - Accounting And Audit
Changchun University
China, Changchun 05.2018 - 08.2022
Bachelor's Degree - Electronics and Nanoelectronics
Russian-Armenian University
Armenia, Yerevan 09.2014 - 08.2018
Skills
Sales and Negotiationsundefined
Timeline
Partnersip Manager
FinchGuard
09.2023 - 02.2024
Head of Business Development
Fastex
03.2022 - 09.2023
Business Development Executive
SoftConstruct
03.2022 - 09.2023
General Manager
GOLD BRIDGE LLC
03.2021 - 02.2022
Day Trader and Consultant
Self-employed
02.2020 - 03.2021
MBA - Accounting And Audit
Changchun University
05.2018 - 08.2022
Bachelor's Degree - Electronics and Nanoelectronics
Russian-Armenian University
09.2014 - 08.2018
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